Ever wondered why your screen's colours and printed colours can sometimes be a bit off? Why do the vibrant, eye-catching hues on your screen sometimes translate differently to paper? The answer lies in the CMYK vs. RGB colour spaces.

RGB (Red, Green, Blue): This is the colour space of the digital world. Your screens, be it a computer, tablet, or smartphone, use RGB to create the spectrum of colours you see. It's all about blending varying intensities of red, green, and blue light to generate a wide array of digital colours. Think of it as the lighting that illuminates your screen.

CMYK (Cyan, Magenta, Yellow, Key/Black): When it comes to printing, especially for physical materials like stickers, CMYK is the standard. It's quite different from RGB. CMYK employs four ink colours – Cyan, Magenta, Yellow, and Key (which stands for Black) – to replicate a broad range of colours. In essence, it's the printer's secret code that transforms the digital RGB colours into ink-on-paper reality.

So, Why Does This Matter for Printing? The disparity between RGB and CMYK colours is crucial to comprehend. RGB colours can often appear more vibrant and vivid than what CMYK can replicate in print. So, when you design something on your computer using RGB and then send it to the printer without converting it to CMYK, you might encounter surprises. Your printed materials might look less vibrant than what you expected, leading to a mismatch between what you see on your screen and what you get on paper.

The Bottom Line: Understanding the difference between RGB and CMYK is paramount for achieving the desired results in print. When you're preparing designs for stickers or any other printed materials, it's essential to work in the CMYK colour space. This way, you ensure that your stickers appear as vibrant and brilliant on paper as they do on your screen. It's all about making that seamless transition from the digital world to the tangible one. 

By being aware of these two colour spaces and the necessity of converting your designs to CMYK for printing, you can ensure that your stickers and other printed materials look exactly as you envisioned. This way, you'll achieve a harmonious connection between the digital and physical worlds in your creative endeavours.

October 11, 2023 — Sticker Warehouse